About

Join us at Cloudera Sessions as like-minded data innovators from around Chicago come together for a comprehensive day of exploring the different stages of the data journey.

Whether you are trying to increase operational efficiencies, discover and automate analytics, or transform your industry through unique data applications, we will walk you through our first hand experience of helping organizations build a modern architecture in order to make analytics pervasive across their organization.

Cloudera Sessions 2016
Chicago | 3.22.16

Hyatt Regency Chicago
151 E Upper Wacker Dr
Chicago, IL

Agenda

8:00AM - Breakfast in the partner pavilion

9:00AM - Keynote: Big Value with Big Data

Data is transforming industries and creating massive value for businesses. It can help us better understand our world, build innovative products and services, and manage operational risk and compliance. Taking advantage of these opportunities, including the internet of things, requires a modern approach to working with data, and success takes more than just applying new technologies like Apache Hadoop. Join us to learn how to get started on your journey to a data strategy.

10:00AM - Break

10:30AM - Customer speaker

11:00AM - Customer speaker

12:00PM - Lunch

1:00PM - Breakouts

Apache Hadoop Meets Cybersecurity

Cybersecurity has become the topic of conversation for organizations across every industry as attack surfaces have expanded with the digital, social, and mobile world. As it becomes more difficult to protect organizations, professionals are turning to new technologies in order to avoid massive reputational, monetary, and intellectual property losses. In recent years a convergence of factors have occurred that is putting Apache Hadoop and Apache Spark at the forefront of the cybersecurity arms race.

Driving a True Customer 360 with Apache Hadoop

Organizations spanning all industries are in pursuit of Customer 360, which aims to integrate and enrich customer information across multiple channels, systems, devices and products in order to improve the interaction experience and maximize the value delivered. With an Enterprise Data Hub, powered by Apache Hadoop, organizations can effectively stitch together a true 360-degree view of their customer base that goes beyond the traditional segmentation attributes in order to deliver personalized offerings, improve marketing effectiveness and drive down churn.

Data Driven Product & Service Development

Every industry is currently in the midst of a transformation as the world becomes even more hyper-connected, and agile players in the space turn to data in order to gain market share by driving product differentiation. Many of the applications that we know of today, and will require in the future, leverage the use of these new and emerging data source in order to provide more value. IoT is a great example of data driven products and services. As the internet of things (IoT) advances, it becomes critical for organizations to understand how to leverage this information to better fuel the next wave of application innovation.

3:00PM - Happy Hour reception

Speakers

  • David Tishgart

    Director of Partner Marketing, Cloudera

    David is responsible for developing and executing marketing and enablement programs with Cloudera's strategic software and cloud platform partners. Prior to joining Cloudera, David ran business development and marketing at Gazzang, an enterprise data security software company that was eventually acquired by Cloudera. David brings more than 15 years of experience in enterprise software, hardware and services marketing to Cloudera. He holds a bachelor's degree in journalism from the University of Texas at Austin.

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