We go through extreme lengths to connect with our customers, but in today’s world of self-service information, consumers make more of their buying decisions online, before they ever speak with a human. Marketers know that personalized, contextually relevant communications can greatly help companies connect with buyers, but how do we gain the intelligence to accurately engage with consumers on a deeply personal level? The answer is in the data.
We believe that by leveraging data and extracting insight, we can help you better understand your customers across touchpoints and engagements. Cloudera powers some of the most innovative retailers and agencies around the globe who use data to build marketing strategies and create new channels of revenue. This visual storyboard will help you better understand this exciting opportunity.