Customer Experience Excellence – C2X

Solution overview

C2X, Customer Experience Excellence, is a unique data-driven solution, designed by Keyrus, which brings together Cloudera, Qlik and Talend technologies to mine data from every interaction point along the customer journey. 

This solution provides team workers with advanced analytics recommendations consistent with available data, thereby helping your team workers attract further business and promote customer satisfaction. All this data can be enriched with all manner of other available data such as demographic info, phone logs, live chats histories, note to mention other open data sources. These data can then generate recommendations for actions to accelerate sales, improve customer service and optimize marketing campaigns.

For C-Level Managers

• Anticipate your customer’s next moves
• Prioritize sales actions to improve profitability of your sales 
  organization
• Implement new consumer marketing strategies for enhanced 
  targeting
• Detect your customers’ moments of truth to increase your 
  transformation rate 

Positive Business Outcomes

• Reduce your customer churn
• Increase your cross-selling and upselling through advanced analytics recommendations
• Improve the efficiency of your marketing efforts and bring down sales transformation costs

Required Capabilities

• Cloudera Big Data competencies (Cloudera / Talend)
• Cloud competencies (AWS)
• Data Science competencies in Insurance use-cases

Metrics and Proof Points

• Deployed in April Technologies within 3 months

Differentiators

• Fully integrated Data Ingest / Data Hub / Data Viz / Data Science algorithms