Cloudera Cloudera

Read the whitepaper

Optimize customer experience in real time across the customer journey


Research has warned businesses for nearly a decade that experiences, not products, are the battleground of the future. It’s essential to move beyond transactional relationships to meet heightening customer demands for convenience, context and control. 

Read this 451 Research pathfinder report to:

  • Learn more about the impact of data and analytics on the customer experience in retail banking.

  • Discover the top use cases driving investment and results

  • Understand ways to use data to offer intelligent real-time personalization and targeting

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