Customer Insights Solution
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Solution overview
Customer Insights Solution addresses three pain points that virtually every organization faces when trying to improve customer engagement: data siloes, incomplete understanding of customer behavior, and inconsistent metrics.
With Zoomdata, you can quickly and visually explore data stored in the EDH--reducing time to insight and action.
The Customer Insights Solution was specifically designed to help individual departments meet their goals of:
- Improving customer loyalty
- Reducing customer churn
- Increasing cross-sell and upsell
- Enabling social engagement
Case in point: MarkerStudy, a UK based insurance company. Prior to installing the Customer Insights Solution, they were dependent on an old RDBMS architecture that could only sample part of the entire customer data ecosystem. Within a year of deploying Customer Insights Solution, MarkerStudy realized tremendous business benefits, including a reduction in cancellation rates by 50%, while saving more than $7.5M on fraud reduction in the first year.
Key highlights
Category
Customer Analytics
About Zoomdata
Venture-backed Zoomdata develops the world's fastest visual analytics solution for big data—empowering business users to visually consume data in seconds, even across billions of rows. Zoomdata Fusion enables interactive analytics across disparate data sources—bridging modern and legacy data architectures, blending real-time streams and historical data, and unifying enterprise data with data in the cloud.